How to Connect Google Analytics 4 to a Shopify Store
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To connect Google Analytics to a Shopify store do the following:
- On Shopify, navigate to Online store / Preferences
- Scroll down to the Google Analytics section
- Click on the Set up Google button
- Install the Google & Youtube application and connect your Google account
- Go to the Google Analytics admin panel
- Click on Create / Property and enter the property name
- Fill out the 4-step form
- At the last step select the Web platform
- Enter your store URL and its name
- Click Create & Continue and Next
- Come back to Shopify and connect the GA property you've just created under the Connect a Google Analytics Property
- Come back to Google Analytics, click on the Test Installation button and make sure you've got the success message